THE BRIEF

To re-brand The Ferens Art Gallery for launch in-line with the Hull City of Culture 2017. The gallery required a solution that gave Ferens a new visual appeal to represent the wide audience they wish to captivate.

 

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THE RESULT


Clear, modern and fresh, without being too stuffy or artsy, this logo is designed to represent the gallery’s appeal to a wide range of audiences. It appears sophisticated and elegant, while remaining versatile across all media.